MARTELL COGNAC

Founding and History

• Martell, one of the oldest and most prestigious Cognac houses, was founded in 1715 by Jean Martell, a British merchant of Jersey origin. He established his company in Cognac, France, with a dedication to producing high-quality Cognac using eaux-de-vie sourced from the best crus, particularly from the Borderies region. Over the centuries, Martell grew to become one of the "Big Four" Cognac houses, renowned for its rich heritage and commitment to excellence.

• The house has remained at the forefront of the Cognac industry for over three hundred years, blending tradition and innovation. Martell's focus on meticulous craftsmanship has earned it a worldwide reputation, and today it is one of the most globally recognized names in Cognac. The house is known for producing a smooth, elegant style of Cognac, distinct from its competitors, with a preference for using clear wines for distillation to maintain purity.

Style and Offerings

• Martell is recognized for its smooth, delicate, and fruity style, with a particular emphasis on the Borderies cru, known for producing eaux-de-vie with roundness and floral aromas. Martell’s Cognacs are aged in fine-grain French oak barrels, which impart a subtle wood influence without overpowering the natural fruit and floral characteristics of the eaux-de-vie.

• Unlike many other Cognac houses, Martell distills its wines without the lees, resulting in a lighter, purer style of Cognac. The house also blends eaux-de-vie from other key Cognac crus, such as Grande Champagne, Petite Champagne, and Fins Bois, creating a range of Cognacs that are renowned for their balance, finesse, and complexity.